Radiance is Ageless, Strength is 4Ever

Wellness designed for women over 40

1

Personalized Fitness & Nutrition Coaching

Tailored workouts and meal plans designed for your body, lifestyle, and goals.

2

Mindset & Lifestyle Support

Strategies to build confidence, reduce stress, and create sustainable habits that fit your life.

3

Concierge-Level Accountability

Ongoing check-ins, expert guidance, and real-time support from coaches who understand women 40+.

Power. Confidence. Longevity

Your Next Chapter: 4Ever Strong

We believe women over 40 deserve to feel strong, confident, and radiant in who they are, not defined by age, health challenges, or the pace of life. We exist to help women reclaim their vitality and self-belief through compassion, science, and personalized support. At our core, we remind every woman: she embodies both beauty and strength. And her journey is far from over.

A concierge-style virtual wellness experience blending fitness, nutrition, mindset, and lifestyle support. Discover personalized fitness and nutrition coaching designed to fit your lifestyle and goals.

Real women, real results. We’ve lived it, so we get it.

Coaching by women who’ve walked the path

40, 50, 60 and thriving.

You’ve tried the diets, the workouts, the promises. You’ve pushed through fatigue, frustration and the feeling that maybe this is just how it has to be now. But it’s not.

At 4EverStrength, we help women over 40 reclaim their strength, vitality, and confidence, not with quick fixes, but with personalized coaching that finally meets you where you are.

Our approach blends science-based fitness, nutrition, and mindset mentoring to guide you step by step toward lasting transformation.

We’ve walked this path too. And we’re here to say: you’re not alone and you’re not done.

We see you. We’ve been there. And we know the way forward.

The 4EverStrength Framework

Image

Our Signature System for Lasting Transformation

At 4EverStrength, the “4” isn’t just a number, it’s a promise. A promise to guide women through four powerful pillars that work together to create real, sustainable change:

1. Fuel Your Body with smart nutrition and targeted supplementation

2. Move with Purpose to build strength, confidence, and vitality

3. Recover & Thrive through lifestyle habits that restore energy and balance

4. Master Your Mindset with accountability that keeps you motivated and empowered

Meet your coach

Patricia Khoury

Cofounder and Chief Wellness Officer

Patricia, affectionately known as “Patty the Punisher,” is a powerhouse of health and wellness expertise. Holding a B.S. in Sociology and an M.S. in Nutrition Sciences from UC Berkeley, Patricia is also a certified professional through ACSM and ISSA, and a distinguished Cancer Exercise Specialist (CES) and Post Rehab Specialist. Currently, she is pursuing board certification as a National Board for Health & Wellness Coaching (NBHWC) Health Coach, specializing in supporting individuals living with Sjögren’s, Rheumatoid Arthritis (RA), Multiple Sclerosis (MS), and other autoimmune and hormonal disorders.

Patricia’s lifelong dedication to fitness began in childhood, inspired by her father, a competitive bodybuilder and semi-pro baseball player. This early influence instilled in her a deep understanding of the transformative power of regular exercise and proper nutrition.

Patricia has consistently served as a motivator and mentor, inspiring those around her with her unwavering self-discipline, innovative training techniques, and infectious enthusiasm for life. She has become a particularly powerful advocate for individuals over 40, demonstrating that vibrant health and peak fitness are achievable at any age. Approaching 60 herself, Patricia is a testament to this truth. Having navigated her own life challenges, including injuries, illness, and motherhood, she has consistently pursued her goals with unwavering determination. Through disciplined nutrition, strategic supplementation, and a rigorous exercise program, she has achieved exceptional physical condition and continues to thrive-mentally, physically, spiritually, and emotionally.

Patricia’s achievements are truly remarkable. She is a record-holding powerlifter and an award-winning figure competitor, currently training to compete in Masters Physique in the coming year.

Patricia is the BEST! She is very knowledgeable and pushes you to hit your goals. I highly recommend her especially if you have auto immune disorders. I have learned more from her in the past few months than I knew in years. Work with Patricia, you will feel better!!!

~ Social House Group

I have been training with Patty for over 5 years which is a feat all to itself as I hate exercising. She has been diligent in the design of my workouts and managing chronic health issues so I may stay flexible and gain muscle. Her knowledge of nutrition coupled with just the right amount of training has helped me beyond measure. If you are considering working with her, do it today, she is amazing.

~ Iris Schimke

At 58, I’m in the best shape of my life thanks to Patty and the challenge to change. In 2016, a photo made me realize I didn’t recognize myself, tired, out of shape, and unhappy. With support from Patty, I committed to change despite hypothyroid, menopause, and injuries. It wasn’t easy, but it was worth it. Eat right, stay hydrated, and work with Patty, you can turn back time too.

~ Polly Wagner

Choose the level of support that matches your goals.

pro PLAN

  • Full access to fitness resources, healthy recipes, and educational content

  • Custom nutrition plan tailored to your goals, lifestyle & preferences

  • Custom fitness plan built for your body, schedule & goals

  • Weekly progress check in

thrive PLAN

  • Full access to fitness resources, healthy recipes, and educational content

  • Custom nutrition plan tailored to your goals, lifestyle & preferences

  • Custom fitness plan built for your body, schedule & goals

  • Weekly progress check in

  • Two monthly virtual coaching sessions for deep dives into habits, mindset & long-term change

  • Monday through Friday Motivational encouragement

© 2025 Ayrrah LLC, dba 4EverStrength. All rights reserved.
4EverStrength™ is a trademark of Ayrrah LLC. Unauthorized use, reproduction, or distribution of this content is prohibited without written permission.
.